Dr Pepper Along for Indiana Jones Treasure
Hunt (Advertising Age, 4/29/08)
The Biz: Would You Believe? Subway, Sierra
Mist, A-B To Get Smart (Brandweek,
4/28/08)
Summer movies drive toys full-speed to shelves
(USA Today, 4/29/08)
Toddlers coming of digital age
(USA Today, 4/30/08)
Forget
Miley Cyrus. Check out Disney's Chinese underwear ad
(Slate.com, 4/29/08)
Brewers
Urged to Stop Marketing Beer Shirts to Young Girls
(Center for Science in the Public Interest, 4/29/08)
'Sleazy' ad irks Parents Television Council
(OneNewsNow, 4/29/08)
U.K. Cracks Down on Word-of-Mouth With Tough Restrictions
(Advertising Age, 4/28/08)
Warner moves toon content online to KidsWB.com
(KidScreen Daily, 4/29/08)
Mars Snackfoods Supports ‘Indy’ Film
(Promo Magazine, 4/29/08)
Coalition Asks BK to Pull Toy Premiums
(Promo Magazine, 4/29/08)
Children's cereals less healthy
(Chicago Tribune, 4/25/08)
A Zoo by Any Other
Name? (Los Angeles Business
Journal, 4/28/08)
Attention-Deficit Advertising (BusinessWeek,
4/24/2008)
Viacom
Introduces Healthy Snack Ads (KidAdLaw,
4/25/2008)
Group
Proposes Industry Behavioral Standard
(KidAdLaw, 4/25/08)
Brands,
Start Your Marketing Engines
(Advertising Age, 4/24/08)
Group Asks
Burger King To Pull 'Iron Man' Kids' Meal Toy
(MediaPost, 4/25/08)
Burger King
Brands Subscription Mobile Games
(Promo Magazine, 4/24/08)
More talk
needed on junk food ban: councillor
(Durham Region, 4/22/08)
Marketers
whip up a storm of Indiana Jones tie-ins
(USA Today, 4/21/08)
Green Cause
For Effect (Multichannel News,
4/20/08)
New code on ads
a toothless tiger, say critics
(Sydney Morning Herald, 4/17/08)
Starcom's Ad
Deal for Kellogg's Hinges on Engagement
(Advertising Age, 4/21/08)
Ad
Groups Challenge FTC Guidelines
(AdWeek, 4/18/08)
Ads 'make
healthy diet difficult' (The
Press Association, 4/17/08)
Movie
Tie-Ins Coming Soon to Everywhere Near You
(Advertising Age, 4/17/08)
Marketers Using Song Hooks to Snag Tweens
(Advertising Age, 4/17/08)
Disney
brands milk (KidScreen Daily,
4/17/08)
Testing the
Boundaries of Branded Entertainment
(Advertising Age, 4/14/08)
Pop culture
pulls in major bucks (USA
Today, 4/17/08)
Report rips adult content in rap videos
(Washington Times, 4/16/08)
Teach children to resist marketing void
(Food Sleuth, 4/16/08)
Besieged industry tightens rules
(Sydney Morning Herald, 4/17/08)
Disney kids:
The hot commodity (Observer,
4/16/08)
Junk
food ads find web home (Sydney
Morning Herald, 4/16/08)
French Bill
Takes Chic Out of Being Too Thin
(New York Times, 4/16/08)
Teens
pressured to stay over-stimulated with caffeine
(The Tennessean, 4/14/08)
Big
retailers seek teens (and parents)
(USA Today, 4/14/08)
Research:
Teens Name Coke, McD's As Faves In New Study
(Brandweek, 4/7/08)
Is Earth Day
the New Christmas? (Advertising
Age, 4/10/08)
SpongeBob is the real threat to our kids online
(The Guardian UK, 4/10/08)
Trading
kids' health for school revenue
(The Beaufort Gazette, 4/10/08)
CBS Forms
Special Ad Division for Brand Integrations
(Advertising Age, 4/10/08)
For
'Gossip Girl,' Modesty Is So Last Season
(Advertising Age, 4/11/08)
FTC Urged To
Tighten Standards For Online Marketing To Minors
(MediaPost, 4/11/08)
Skip In Time:
New Research Service Targets Kids
(Media Daily News, 4/11/08)
Meet the retail
arbiters (Star-Tribune, 4/8/08)
Law Barring
Kids From Violent Games Rejected
(Kid Ad Law, 4/8/08)
Six Flags
Announces Multi-Brand Partnership with Kraft Foods
(Food Business Review, 4/8/08)
Overindulging our kids is a hazard, not a gift
(The Daily News, 4/8/08)
Nickelodeon creating new virtual worlds for tweens
(Denver Post, 4/7/08)
Study ties
bedroom TV to unhealthy habits in teens
(Reuters, 4/7/08)
"OurWorld:" A
virtual world for teens
(Seattle P-I, 4/7/08)
NDP to introduce
bill banning food and drink ads aimed at kids
(The Canadian Press, 4/6/08)
Personal care product marketers reach for a teeny edge
(Los Angeles Times, 4/2/08)
Too
Much Flesh, Far Too Young (The
Canberra Times, 4/5/08)
Junk
food ads, sugary rewards lead to fatter kids
(The Free Lance-Star, 4/6/08)
More children are watching junk-food adverts despite ban
(The Independent, 4/7/08)
In-Game
Ad Network Taps Into Virtual Worlds
(The ClickZ Network, 4/7/08)
Does TV
help babies or hold them back?
(Star-Telegram, 4/2/08)
Parental guidance suggested
(Boston Globe, 4/1/08)
March 2008
Parents
concerned about Miss Bimbo game
(3/25/08)
Pamela
Paul’s ‘Parenting, Inc.’ finds parents buying into consumer
craze (3/25/08)
Kids enter
WWE ring (Variety, 3/23/08)
FCC
Officials Provide Advertisers With Self-Regulatory Road Map
(Kid Ad Law, 3/25/08)
Schools
raise extra funds through business sponsors
(South Carolina Bureau, 3/23/08)
School
board may ban energy drinks
(Miami Herald, 3/23/08)
Got
Milk? Taps MySpace with New Campaign
(Promo, 3/19/08)
Apple teams
with 'American Idol' (Variety,
3/18/08)
Another
Thing The Doctor Ordered
(Business Week, 3/17/08)
High
Schools Add Classes Scripted By Corporations
(The Wall Street Journal, 3/6/08)
Product Placement in Songs More
Intentional Than We Know
(Exclaim News, 3/13/08)
MTV, Doritos
Partner for Reality Series
(Promo, 3/14/08)
Smallville
Product Placement Hits New Low
(About.com, 3/16/08)
Pepsi to Launch Internet Series
(The Hollywood Reporter, 3/17/08)
Online
Games by the Hundreds, With Tie-Ins
(New York Times, 3/18/08)
Kid-Targeted Ad Deal Counts on "Nag Factor"
(Next Generation, 3/17/08)
Don’t
forget importance of play
(Associate Press, 3/16/08)
Are books for
kids where little ideas - or big brands - grow?
(Age, 3/16/08)
New
proposal for global, legal junk food ad ban
(Food Navigator, 3/17/08)
Menino: Ban
violent vid games for kids
(Boston Herald, 3/17/08)
Playing
dice with your kids: What would Mrs. Einstein have done?
(The Ottawa, 3/16/08)
US retailer faces row over donation deal
(The Guardian, 3/12/08)
When a Corporate Donation Raises Protests
(New York Times, 3/12/08)
Cut Abercrombie name from ER, advocates say
(Associate Press, 3/11/08)
Executive Suite: Tony Hawk leaps to top of financial empire
(USA Today, 3/10/08)
Concern in Europe on Cellphone Ads for
Children (New York Times,
3/8/08)
Is TV to blame for fat epidemic?
(Toronto Star, 3/8/08)
Kids Upfront Going Steady
(Broadcasting and Cable, 3/10/08)
Abercrombie Underwear Shop Plays Up Goods, but Not Its Own
(Advertising Age, 3/10/08)
Firm alters claim that its DVDs educate
infants (Seattle PI, 3/4/08)
A One-Eyed Invader in the Bedroom
(New York Times, 3/4/08)
Hollywood Will Help to Police PG-13 TV Ads
(Broadcasting & Cable, 3/4/08)
TV ads and obese kids
(The Star, 3/4/08)
TV and Computer Limits Make Kids Slimmer
(Wall Street Journal, 3/3/08)
Infant DVDs won't mould a baby Einstein
(CanWest News Service, 3/1/08)
Don't hold children hostage to ads
(Island Packet, 3/2/08)
Let's Rewrite the Rules for Kids' Media
(Business Week, 3/2/08)
February 2008
A-B, Miller May Face Lawsuits for
Alcoholic Energy Drinks
(Advertising Age, 2/28/08)
Do you know where your children are?
Probably playing in a virtual world
(The Canadian Press, 2/29/08)
Movie Smoking More Common Than Real Life
(WXII12, 2/27/08)
Children 'damaged' by materialism
(BBC News, 2/26/08)
How To Avoid Raising Materialistic
Children (WCCO, 2/25/08)
Nickelodeon Sees Digital Dollars Surge on
'Multi-Splatform' Approach
(Advertising Age, 2/25/08)
Commercialism is harming children's lives
(The Children's Society, 2/27/08)
Burger King Agrees To Kids' Marketing
Rules In Europe (Marketing
Daily, 2/25/08)
T.O. health officer: Ban sugary ads that
target kids under 13 (Toronto
Sun, 2/23/08)
Liverpool set to ban McDonald's Happy
Meals in a bid to cut childhood obesity
(Daily Mail UK, 2/24/08)
School bus ads generate cash, criticism
(North Jersey Record, 2/22/08)
A third of Year 6 children are overweight
(Times Online, 2/22/08)
How Not to Make a Baby Einstein
(Scienceline, 2/21/08)
Disney Brand Taps Moms' Marketing Magic
(MediaPost,
2/22/08)
Fast
Food Ads Fueling Obesity Among Hispanic Kids
(US News & World Reports, 2/21/08)
FTC
Focuses on Mobile Marketing
(Kid Ad Law, 2/21/08)
Ads
Mesmerize Mall Shoppers - And Me
(Marketing Daily, 2/20/08)
Toy
Maker Hasbro Locks Up More Hollywood Deals
(Advertising Age, 2/20/08)
Attorneys
General Request Miller, A-B Documents
(Advertising Age, 2/20/08)
In
Books for Young, Two Views on Product Placement
(New York Times, 2/19/08)
New
York wants the movie industry to butt out of kids' lives
(Canadian Press, 2/19/08)
MGA
Entertainment to Roll Out America’s Next Top Model Dolls
(Worldscreen, 2/19/08)
Marketing:
No more child's play (Financial
Post, 2/16/08)
A
Virtual Popularity Contest
(Washington Post, 2/19/08)
Advertisers
relentlessly target school kids
(Grand Rapids Press, 2/16/08)
Obama
to Hollywood: I Love You, Now Change
(Entertainment Weekly, 2/15/08)
Dress-Up
for Dollars (New York Times,
2/17/08)
Disney
goes ad-funded with new mobile portal
(Pocket Gamer, 2/14/08)
Branded
Entertainment Will Continue to Grow
(Advertising Age, 2/14/08)
Playboy
is being marketed to pre-teens like Barbie or Bratz
(TES, 2/15/08)
Dade
Schools Eye Advertising Revenue
(Miami Herald, 2/13/08)
Schools
shouldn’t sell kids’ attention to highest bidders
(The State, 2/13/08)
Critics
claim radio program on school buses is dangerous for kids
(Catholic News Agency, 2/13/08)
Children's playtime now fun time for big-time advertisers
(The Province, 2/11/08)
Keep
an eye on kids' toys (Chicago
Tribune, 2/11/08)
Will
Disney Keep Us Amused? (New
York Times, 2/10/08)
Former
FCC Chairs Help Form Digital Kids Task Force
(Kid Ad Law, 2/8/08)
Why
Tony still has a grip on kids' diets
(Ottawa Citizen, 2/8/08)
How
Hasbro's Transformers Transformed the Toy Biz
(Brandweek, 2/10/08)
Generation
MySpace Is Getting Fed Up
(Business Week, 2/7/08)
Study:
Sadness can make you spend more
(AP, 2/7/08)
'CosmoGirl's'
Pot Calls the Kettle Black
(News Busters, 2/7/08)
The
Game's the Thing at MTV Networks
(Business Week, 2/7/08)
Video
Games Normalize Killing, Doctors Say
(KETV, 2/7/08)
Time
to stop undermining children with ads
(Pioneer Press, 2/7/2008)
Bill
Introduced to Ban School Bus Ads
(News Channel 7, 2/5/08)
Cleaning
Up The Media Clutter In Your Kid’s Room
(Townhall.com, 2/5/08)
How
To Build A Disney Franchise
(Forbes, 2/5/08)
Which?
quits 'marketing in schools' Government advisory team
(Marketing Week, 2/6/08)
School
Buses Latest Victim of Ad Creep
(Brandweek, 2/4/08)
Restaurant
Fundraiser A McShock For Official
(Washington Post, 2/3/2008)
MySpace
not their space (Houston
Chronicle, 2/4/08)
BusRadio
suspended in one school district, starts in another
(9 News Colorado, 2/1/08)
Bus
ads create a storm ( The
Greenville News, 2/5/08)
Under-fire
video games industry to sponsor politicians
(Guardian Unlimited, 2/4/08)
January 2008
FCC
to Consider Rewriting Product-Placement Disclosure Rules
(Advertising Age, 1/31/08)
Parents,
teachers shocked at Scholastic 'R-rated' Valentine's
cards (Globe and Mail, 1/31/08)
Ads on school buses in works
(The State, 1/30/08)
The Clock's
Running Out on Super Bowl Beer Ads
(Marin Institute, 1/30/08)
No
School Bus Ads (Myrtle Beach
Online, 1/28/08)
Nickelodeon
sells families on cruises with SpongeBob
(USA Today, 1/28/08)
Mountain
Dew Makes MMO More Than Just a Game
(Advertising Age, 1/28/08)
McDonald's
Pulls Ads From Suggestive Online Content
(MediaPost, 1/28/08)
Marketing
May Influence How Often Parents Feed Children Fast Food
(News Wise, 1/24/08)
EA to offer
ad-funded video game on Internet
(Bloomberg News, 1/22/08)
Multiple platforms are 'holy grail' of
gaming (The National Post, 1/21/08)
McDonald's was right to pull plug on Happy
Meals promotion (Orlando
Sentinel, 1/21/08)
Call for ban
on junk food ads in games (The
Scotsman, 1/22/08)
McDonald’s
Ending Promotion on Jackets of Children’s Report Cards
(New York Times 1/18/08)
Parents
Group Slams Producers for Marketing PG-13 Films to Kids
(Brandweek, 1/17/08)
“George of
the Jungle” returns (New York
Times, 1/16/08)
MySpace's Missed Opportunity (Huffington
Post, 1/15/08)
Generation Diva: Pampering could give little girls the wrong
attitude (Arizona Republic,
1/15/08)
Video game industry seeks political clout
(New York Times, 1/15/08)
South
Carolina School Buses May Get Ads
(WSOC, 1/10/08)
The New Focus Groups: Online Networks
(Wall Street Journal, 1/14/08)
FTC:
Review Movie Marketing to Kids
(Associated Press, 1/9/08)
Would
Hannah Montana wear it? (Boston
Globe, 1/10/08)
‘12'
To Be the Magic Age for EU Food Ads
(Kid Ad Law, 1/8/08)
Army
marketing "misleads recruits"
(UTalk Marketing, 1/8/08)
Pepsi
tackles childhood obesity with videogames in Mexico
(The Guardian Unlimited, 1/2/08)
Schools should ditch partnerships with McDonald's (Tucson
Citizen, 1/2/08)
Junk food firms use web to lure
children (UK Telegraph, 1/1/08)
Junk
food advertising ban ‘not enough’ to help kids (Western Mail,
1/1/08)