Building an Edgier Barbie to Revive Franchise Sales
The Wall Street Journal, December 24, 2008

VTech Targets Tots With a Wee Wii
Advertising Age, September 8, 2008

 

LeapFrog jumps at Lucasfilm properties

KidScreen, August 6, 2008

 

Disney gives Tinker Bell a starring role

Los Angeles Times, August 4, 2008

 

Mattel Sales Ride 'The Dark Knight' Headwinds

MediaPost, July 21, 2008

 

Doll play survives in high-tech world

Chicago Tribune Newspapers, July 14, 2008

 

Real healing in pretend world: The Boston Globe Reviews Susan Linn's Book

Boston Globe, July 14, 2008

 

Interview with Mattel's Licensing Head

Promo, July 1, 2008

 

Is make-believe vital to kids? You better believe it: An interview with CCFC's Susan Linn

USA Today, June 25, 2008

 

To Create Its Hits, a Company Takes Its Toys on Tour

New York times, 6/9/08

 

Play is Under Attack

National Post, 6/5/08

 

The power of a make-believe world

Boston Globe, 6/3/08

 

Keep Targeting Kids and the Parents Will Start Targeting You (Advertising Age, 5/19/08)

 

Kids should spend more time playing (The Wichita Eagle, 5/15/08)

 

When Web Time Is Playtime (New York Times, 5/8/08)

 

Summer movies drive toys full-speed to shelves (USA Today, 4/29/08)

 

Don’t forget importance of play (Associate Press, 3/16/08)

 

Executive Suite: Tony Hawk leaps to top of financial empire (USA Today, 3/10/08)

 

Do you know where your children are? Probably playing in a virtual world (The Canadian Press, 2/29/08)

 

Children 'damaged' by materialism (BBC News, 2/26/08)

 

Commercialism is harming children's lives (The Children's Society, 2/27/08)

 

Toy Maker Hasbro Locks Up More Hollywood Deals (Advertising Age, 2/20/08)

 

MGA Entertainment to Roll Out America’s Next Top Model Dolls (Worldscreen, 2/19/08)

 

Keep an eye on kids' toys (Chicago Tribune, 2/11/08)

 

How Hasbro's Transformers Transformed the Toy Biz (Brandweek, 2/10/08)

2007

Smart' toys try to teach without kids knowing it (Seacoast Online, 12/23/07)

 

Barbie's off boozin' with the Bratz Pack (Yourhub.com, 12/16/07)

 

Bonfire of the Disney Princesses (The Nation, 12/11/07)

 

Webkinz Takes Heat For Taking Advertising (MediaPost, 12/14/07)

 

Heidi Klum In The Valley Of The (Star)Dolls (Brandweek, 12/10/07)

 

Bratz Media Empire Grows (Video Business, 12/5/07)

 

For toddlers, toy of choice is tech device (New York Times, 11/28/07)

 

Transformers, Barbie top a hot toys list (C-Net News, 11/15/07)

 

Disney recall includes 35,000 Baby Einstein blocks (News Inferno, 10/4/07)

 

SpongeBob Pushes Deeper Into Electronics Aisle (New York Times, 9/18/07)

 

Toys for Saps (New York Times, 9/16/07)

 

No outdoor play 'hurts children'  (BBC, 9/10/07)

 

Webkinomics: Cute, Cuddly and Creating a Halo Effect (AdAge, 8/20/07)

 

Child's Play (New York Times, 8/20/07)

 

More than a doll, baby (Philadelphia Inquirer, 8/2/07)

 

Giving kids new outlets, unplugged and even outdoors (USA Today, 7/30/07)

 

Fury over 'violent' robot gift for kids (Daily Mirror, 7/27/07)

 

New Barbies don't just have outfits - they have docking stations (International Herald Tribune, 7/23/07)

 

Violent shows aim toys at little kids (Ft. Worth Star-Telegram, 7/10/07)

 

'Spider-Man,' 'Transformers' and 'Pirates' toys battle for boys' attention (LA Times, 6/12/07)

 

Play sites offer safe fun — and lucrative advertising space (International Herald Tribune, 6/6/07)

 

Toymakers use Spidey senses (Toronto Star, 5/4/07)

 

How the internet is creating a generation of lonely children (5/4/07)

 

Bettelheim and the Importance of Play (American Chronicle, 4/9/07)

 

Marketing play: Game of Life really does take Visa  (USA Today, 3/8/07)

 

Toy Makers Hit It Big With Burger King Deal (3/6/07)

 

Toy companies are playing Internet game for all it's worth (AP, 2/18/07)

 

Toy Fair Resembles CES for Kids (Wired, 2/14/07)

2006

Kids don't get building blocks of learning from high-tech play (Boston Globe, 12/2/06)

 

Classic building blocks beat media (Winnipeg Free Press, 11/10/06)

 

Would You Like Fries With That Monopoly Game?

 

Playing up playtime: It’s kids’ learning gift (Kansas City Star, 9/6/06)

 

As Pop Music Seeks New Sales, the Pussycat Dolls Head to Toyland  (New York Times, 4/17/06)

 

Children's Demands for Toys and Food Increase With TV Time, Researchers Say (San Francisco Chronicle, 4/4/06)

 

Courting Kids, Networks Aim Younger (TelevisionWeek, 2/20/06)

 

Toy-makers jump on iPod fad (Associated Press, 2/15/06)

 

These toys are to cry for (Miami Herald, 2/4/06)

 

In Tots' TV Shows, A Booming Market, Toys Get Top Billing (Wall St. Journal, 1/27/06)

 

Fisher-Price tackles electronics with KidTronics (Reuters, 1/23/06)

 

How We Took the Child Out of Childhood (New York Times, 1/08/06)